How to apply for WhatsApp Green Tick Verification?
WhatsApp Green Tick Verification is different from WhatsApp API Verification. In this tutorial, we’ll show you the Whatsapp business verification process and how to get verified on WhatsApp easily. A business may be approved for using WhatsApp APIs, but may not have a Green Tick.
Here’s how you can get Green Tick Verification On WhatsApp Business [Watch Video]:
WhatsApp is exploring ways for you to connect with the businesses that matter to you. WhatsApp has verified that the phone number of this contact belongs to the associated business. The green badge ✅ next to the contact’s name confirms that this is the business’s WhatsApp verified account.
You can apply for Green Tick after you are approved for WhatsApp Business APIs. Very few businesses meet WhatsApp’s official business account criteria. WhatsApp typically grants Green Tick or an Official Business account to very limited and highly reputed businesses.
Types of Business Accounts
There are two types of WhatsApp business accounts:
|Official Business Account||WhatsApp has verified that an authentic, notable brand owns this account.
An official business account has a green checkmark badge in its profile and chat thread headers. The name of the business is visible even if the user hasn’t added the business to their address book.
Very few businesses will be official business accounts.
|Business Account||By default, any account using the WhatsApp Business API or WhatsApp Business App is a business account.
WhatsApp verifies the authenticity of a brand for every account on the WhatsApp Business API.
Official Business Account
If your WhatsApp account is an official business account, the display name will be visible in the chat list, chat screens, chat groups, and contacts view instead of the phone number. There will be a green checkmark beside the displayed name in the contacts view.
Business Account (with API access, but without Green Tick)
If your WhatsApp account is a business account, the display name will only be shown in the contacts view in the smaller text; all other views will show the phone number. You can help customers learn more about your company by filling out your business info, including your business website, address, and hours.
how to verify a WhatsApp business account?
- You must first apply for WhatsApp API access through a WhatsApp Business Solution Provider (BSP) such as WATI
- Once your WhatsApp Business API access is approved, you can reach out to your BSP to apply for Green Tick
However, the Green Tick application may be rejected if your business is not reputed. In our experience, only about the top 10% of the businesses are eligible for WhatsApp Green Tick. The rights to approve your Green Tick remain with WhatsApp and the BSP does not have any role to play in that.
Can I still use WhatsApp APIs without Green Tick?
Yes. Not having a Green Tick on your account does not limit you from using WhatsApp Business APIs. You can continue to use WhatsApp Business APIs without a Green Tick. You will have access to all WhatsApp API features.
With WhatsApp API approved number, You can-
1. broadcast marketing campaigns & promotional messages on WhatsApp.
2. run WhatsApp Chat ads. [Read] How To Create Click To WhatsApp Ads’
3. Schedule WhatsApp messages at scale
What are the eligibility criteria to get a Green Badge? ✅
- You must be using WhatsApp API Approved Business Account
- You must enable 2 Step Authentication
- Facebook Business Manager should be verified by Facebook
- Must be a business (Individuals are not allowed as of now)
- Recommended you are in Tier 2 or above messaging level
- Must be a notable and reputed brand
How long does the Green Tick Application decision take?
Green Tick application decision normally takes about 1-2 business days. In rare cases, it may take up to a week.
What is the cost of applying for WhatsApp Green Tick Verification?
WhatsApp Green Tick Application Fee details can be found here.
Which businesses are not eligible for WhatsApp Green Tick Verification?
WhatsApp disallows certain business categories for WhatsApp API and hence for WhatsApp Green Tick Verification. Businesses dealing in the following products/services cannot be approved for using WhatsApp Business APIs:
- Tobacco Items
- Gambling Businesses
- Alcohol Brands
- Weapons & Ammunition Businesses
- Live Animals
- Adult Product/Services
- Medical & Healthcare Products
- Dating Services
To get the full list and updated details about WhatsApp’s banned categories, please refer to this article.