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WhatsApp Marketing Messages Examples: WhatsApp Promotional Messages

Ashwin    11/02/23

If you’re in the know about the WhatsApp Business API, you might be familiar with the fact that businesses need to get the green light 🚦 from WhatsApp itself for all of their template messages.

It’s like a permission slip for your messages! And for over three years, these messages can only be sent after a user opts-in for updates – so you won’t be bombarded with stuff you don’t want.

But hold your horses 🐎, there’s more. These message templates should only contain transactional messages 💰, delivery messages 🚚, and updates 📣.

Why, you might ask? It’s to make sure businesses don’t spam you with unnecessary notifications and to enable a complete personalized communication experience between businesses and their customers on WhatsApp.

WhatsApp Marketing Messages: What is and how to use a WhatsApp promotional message template?

Are you ready for a game-changer in the world of WhatsApp marketing? Say hello to the WhatsApp promotional message template. It’s a pre-approved message that businesses can use to send personalized promotional messages to their customers on WhatsApp. It’s like a personalized flyer for each of your customers!

These templates allow businesses to update their customers on products that are back in stock, new offers and discounts, app promotions, and cart-recovery messages. It’s like a secret code for businesses to communicate with their customers!

WhatsApp Marketing Messages Examples: WhatsApp Promotional Messages

Unlock the Power of WhatsApp Marketing Messages with Promotional Message Templates

Here are some more examples of how businesses can use WhatsApp promotional message templates:

  • App downloads: A business can use a promotional message template to ask users to download their app from app stores. It’s like a personalized invitation to the app party!
  • Discounts and offers: A business can use a promotional message template to send exclusive discounts and offers to their customers. For example, “Get 20% off your next purchase with us – use code SAVE20 at checkout.” It’s like receiving a virtual gift from your favorite business!
  • Product updates: A business can use a promotional message template to update their customers when certain products come back in stock. For example, “Our popular XYZ product is back in stock! Get yours today before they sell out again.” It’s like a personalized reminder to snag that product you’ve had your eye on.
  • Event promotions: A business can use a promotional message template to promote an upcoming event or sale. For example, “Don’t miss our Memorial Day sale! Get 30% off all items this weekend only.” It’s like receiving an exclusive invite to a party that you don’t want to miss!

By using WhatsApp promotional message templates, businesses can send personalized and relevant messages to their customers, increasing engagement and driving sales. It’s like having a secret weapon in your marketing arsenal!

1. WhatsApp Marketing Messages: App downloads 📱

WhatsApp promotional message templates enable businesses to provide personalized shopping packages to their most engaged buyers during festivals or special seasons.

These offers can be particularly effective when a user searches for coupon codes on your website. By using these templates, businesses can drive engagement and increase sales by providing personalized offers that cater to the unique needs and preferences of their customers.

WhatsApp Marketing Messages Examples: WhatsApp Promotional Messages

Hey {customer name}, we’ve got an exciting update! Our brand new mobile app is now available on the app store. Download it now to get exclusive access to our latest offers and promotions. {Insert link to app store here}. Don’t miss out on this app-solutely amazing experience!” 📱💻

This message encourages customers to download the app by highlighting the exclusive offers and promotions available only to app users. The playful use of puns adds a fun touch to the message and can make it more engaging for the recipient.

2. Discounts and Offers 🎁

This message template allows businesses to offer personalized discounts and promotions to their customers, making them feel special and appreciated.

WhatsApp Marketing Messages Examples: WhatsApp Promotional Messages

Hey {customer name}, we’ve got a special offer just for you! Get {discount amount} off your next purchase with us when you use the code {discount code} at checkout. This offer is only valid for the next {offer duration}, so hurry and shop now! {Insert link to website here}” 🛍️💸

The sense of urgency created by the limited time offer encourages customers to act quickly and make a purchase, which can increase sales for the business. The use of emojis and friendly language adds a playful touch to the message, making it more engaging for the recipient.

3. WhatsApp Marketing Messages: Discount Offers 🚀

This message template allows businesses to update their customers about the availability of a popular product.

Hey {customer name}, we’ve got some exciting news for you! Our popular {product name} is back in stock and better than ever. Don’t miss out on this chance to get your hands on one – {insert link to product page here}. Order now before it sells out again!” 🎉🛍️

By using personalized messaging, businesses can create a sense of exclusivity for their customers, which can increase the likelihood of a purchase. The use of emojis and exclamation marks adds excitement to the message and can make it more engaging for the recipient.

4. Event Promotions 🎉

This message template allows businesses to promote an upcoming event and invite their customers to join in on the fun.

Hey {customer name}, we’re excited to invite you to our upcoming event! Join us on {event date} for a night of fun, food, and shopping. You’ll get to enjoy exclusive discounts on all our products and a chance to win exciting prizes. Don’t miss out on this amazing opportunity – RSVP now! {insert link to RSVP page here}” 🎉🎁🛍️

The personalized messaging creates a sense of exclusivity for the customer, which can make them feel special and appreciated. The use of emojis adds excitement and enthusiasm to the message, which can make it more engaging for the recipient. By using this template, businesses can increase the attendance at their events and drive sales through exclusive event discounts.

Mastering Promotional Messaging: A Guide to Broadcasting with WhatsApp Business API

In today’s digital age, businesses need to stay ahead of the curve when it comes to marketing and communication with their customers. One way to do this is by using the WhatsApp Business API to broadcast personalized promotional messages.

With over 2 billion active users worldwide, WhatsApp is one of the most popular messaging platforms, making it an ideal channel for businesses to reach their customers. This makes WhatsApp Marketing Messages an effective tool to build relationships and increase customer engagement.

By using the WhatsApp Business API to send WhatsApp Marketing Messages, businesses can easily create and send pre-approved message templates that comply with WhatsApp’s policies 🙌. Additionally, businesses can create custom broadcast lists based on customer interests, preferences, or previous purchases, allowing them to effectively target their audience and increase their chances of a sale 💸. With WhatsApp Marketing Messages, businesses can effectively drive sales, build brand loyalty, and create personalized connections with their customers 🤝.

How To Broadcast Promotional Messages With WhatsApp Business API

  1. Sign up for a Wati account: To use Wati , you need to sign up for an account on their website.
  2. Get approved for WhatsApp Business API: To use the WhatsApp Business API, you need to get approved by WhatsApp. You can apply for approval through a WhatsApp Business Solution Provider (BSP) or directly through WhatsApp.
  3. Connect your WhatsApp Business Account to Wati: Once you’ve been approved for the WhatsApp Business API, you need to connect your WhatsApp Business Account to Wati . This involves creating a Wati account and linking it to your WhatsApp Business Account.
  4. Create a message template: To broadcast promotional messages, you need to create a message template that complies with WhatsApp’s policies. Message templates should be pre-approved by WhatsApp and can be created using the Wati platform.
  5. Create a broadcast list: Next, create a broadcast list of customers who have opted-in to receive promotional messages from your business. You can also create custom lists based on customer interests, preferences, or previous purchases.
  6. Send your promotional message: Once you’ve created your message template and broadcast list, you can send your promotional message to all the customers on your list. Broadcast messages can be sent to up to 256 recipients at once.
  7. Analyze the results: After you’ve sent your promotional message, use the Wati platform to analyze the results. This can include metrics such as open rates, click-through rates, and conversions.

By following these steps, businesses can use Wati in combination with the WhatsApp Business API to broadcast personalized and targeted promotional messages to their customers. This can help to increase engagement, drive sales, and build stronger relationships with customers.

Eligibility To Send Non-transactional Template Messages On WhatsApp

To be eligible to send non-transactional template messages on WhatsApp, businesses must first be approved for the WhatsApp Business API. Non-transactional messages include promotional messages and other types of messages that are not related to a specific transaction, such as updates or notifications.

Prerequisites to start a broadcast for promotions on WhatsApp

Before starting a broadcast for promotions on WhatsApp, businesses need to create a message template that complies with WhatsApp’s policies.

This message template needs to be pre-approved by WhatsApp and can be created using the WhatsApp Business API or through a WhatsApp Business Solution Provider (BSP). Additionally, businesses need to have a list of customers who have opted-in to receive promotional messages.

WhatsApp Marketing Messages: Considerations & Restrictions

When broadcasting promotional messages on WhatsApp, businesses need to follow certain considerations and restrictions to ensure compliance with WhatsApp’s policies. For example:

  • Messages should be personalized and targeted to specific customers and should not be sent to customers who have not opted-in to receive promotional
  • Messages should not contain inappropriate or offensive content and should be sent within the allowed message templates and message types.
  • Businesses need to avoid spamming their customers with too many messages.

It’s important for businesses to stay up to date with WhatsApp’s policies and guidelines to ensure compliance and maintain a positive relationship with their customers.

Future of WhatsApp Marketing Messages

The future of promotional messages on WhatsApp is looking bright 🌟, with more and more businesses using the WhatsApp Business API to send personalized WhatsApp Marketing Messages to their customers. As WhatsApp continues to evolve and improve its messaging platform, businesses can expect to see new features and capabilities for sending promotional messages.

Fortunately, Wati is a WhatsApp Business Solution Provider that can help businesses manage their promotional messaging campaigns on WhatsApp. With Wati, businesses can create and send pre-approved message templates, manage their broadcast lists, and analyze the results of their campaigns.

Additionally, Wati offers features like chatbots and automated replies that can help businesses provide quick and efficient customer support on WhatsApp 🤖. By using Wati , businesses can streamline their messaging operations and reach their customers more effectively on WhatsApp.

As businesses increasingly turn to WhatsApp for promotional messaging, it’s vital for them to work with a trusted WhatsApp Business Solution Provider like Wati. By doing so, businesses can ensure that their messaging campaigns are compliant, effective, and well-managed, ultimately leading to increased customer engagement, loyalty, and sales 🚀.

Frequently Answers and Questions about WhatsApp Marketing Messages

Does WhatsApp allow marketing messages?

WhatsApp does allow marketing messages, but there are specific guidelines and restrictions that businesses must follow. The platform requires businesses to adhere to its policies, which include obtaining consent from users before sending them marketing messages and not sending promotional messages in certain categories. It is crucial for businesses to respect these guidelines to avoid being blocked or reported by users.

How Wati can help:

Wati can assist by providing tools that help businesses to manage and automate WhatsApp marketing messages while complying with WhatsApp’s policies. Wati’s platform ensures that businesses only send messages to users who have opted in and provides templates and tools to create messages within WhatsApp’s guidelines, making the process efficient and compliant.

How do I write a marketing message on WhatsApp?

Writing a marketing message on WhatsApp involves crafting a concise, engaging, and personalized message that provides value to the recipient. The message should include a clear call to action and must be relevant to the recipient’s interests. It’s important to use a friendly and conversational tone that reflects the informal nature of WhatsApp communication.

How Wati can help:

Wati offers features like customizable templates and personalization tags to create effective marketing messages. It can help businesses segment their audience and tailor messages based on customer data and past interactions. Wati’s platform allows for testing different messages to see which performs best, enabling businesses to refine their WhatsApp marketing strategies.

How can I use WhatsApp for advertising?

WhatsApp can be used for advertising by utilizing the WhatsApp Business API to send messages directly to customers who have opted in to receive communications. Businesses can create a catalog of their products and services within the app, use automated messages for quick replies, and provide customer support. WhatsApp Status is also a feature that can be used for advertising by posting updates that disappear after 24 hours.

How Wati can help:

Wati can simplify the process of using WhatsApp for advertising by leveraging the WhatsApp Business API. It can help businesses automate and schedule messages, manage customer queries with AI-powered bots, and analyze the effectiveness of their advertising efforts. With Wati, businesses can ensure that their advertising is both strategic and adheres to WhatsApp’s best practices.

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