Become a Wati Reseller | Partner with the #1 Conversational Growth Platform
Sell services. Ship outcomes. Scale with Wati.
Sell and implement Wati as part of your stack to grow both licenses and services. Unlock lifetime discounts, PRM access, certifications, priority support, MDF, a free demo account, and co-branded assets.

Trusted by businesses using
Why become a Value-added Reseller with Wati?
Bundle Wati licenses with your implementation, automation, and managed services. Get lifetime discounts, PRM access, enablement, and MDF.
Grow with Wati
Grow your product and service portfolio with Wati

lifetime commissions or discounts
Grow your product and service portfolio with Wati
Partner Portal (PRM)
Dedicated PRM access for your team with deal tracking, pipeline, training, and assets
Enablement & Certifications
Sales playbooks, demos, and implementation kits to help you succeed with Wati

Priority Support
Named partner manager + expedited tickets to help you serve your customers better
MDF Funds and co-marketing
funds and resources for webinars, events, and case studies
Free Demo Account
Free demo account for all Wati has to offer so that you’re pitches are never short of wonder
Partner Tiers and Badges
Public recognition, better discounts and more perks as you climb the Wati ecosystem ladder
Who is it for?
Built for full-stack teams with existing customers and ambitious plans.

Marketing agencies

System integrators

Technology consulting firms

CX/CRM & automation specialists
See which partner type suits you
| Partner features | Value added reseller | Tech partners | Affiliates |
|---|---|---|---|
| Incentive Model | Discounts or Commissions | Discounts or Commissions | Commission |
| Lifetime Commissions | |||
| Billing and Ops | Managed by Wati or Partner | Managed by Wati or Partner | Managed by Wati |
| Partner Tiers and Badges | |||
| Partner Enablement | |||
| Access to PRM | |||
| Access to Dashboard to Track referrals | |||
| Dedicated Partner Manager | |||
| Joint GTM | |||
| Priority Support | |||
| Access to Demo Environment | |||
| MDF Eligibility | |||
| Learn more | Learn More | Learn More | Learn More |
Better together with Wati
Join 100+ Value-added resellers growing their books, revenue, and LTV with Wati
The Messenger Network Leverages Wati to Drive Growth
“We have been with Wati for more than 3 years now. We were a fresh startup in the WhatsApp API. Team Wati was very accommodating, helping us with preferential discount structures and a lot of advice and materials that we could use to upskill our internal team and communicate with clients and prospects.”
Xander Barnard,
Xander Barnard, Managing Director, The Messenger Network
Let’s Turn Your Practice into a Revenue Compounder.
Frequently Asked Questions
How do I onboard my clients to Wati?
Clients can sign up through your dedicated custom referral link. You must onboard clients using your email ID and pay with your credit card.
How does Wati charge us?
Wati charges based on your chosen pricing tier with special Value-Added Reseller discounts applied.
How can my client contact Wati?
Clients can reach support via in-app WhatsApp support, live chat, or through your dedicated account manager.
Do I need to manage anything after my client is onboarded?
You can track client accounts and renewals via the PRM portal, while Wati handles core platform updates.
Will Wati be training my team to pitch and implement the services?
Yes, full partner enablement, sales collateral, product certifications, and technical onboarding are included.
Is there an Onboarding Fee to become a VAR Partner?
No, there are no upfront onboarding or sign-up fees required to join the Wati VAR partner program.
I have a client with a specific requirement. Do I have to pick a plan from the pricing page?
Our partner team can work with you to create tailored packages or custom enterprise plans for specific client needs.