Transform WhatsApp from a broadcast channel to a revenue engine

With wati, drive measurable results at every stage of the customer journey-from lead capture to repeat purchase.

g2 Meta Business Partner
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Trusted by the fastest growing brands in rapidly developing economies

Dipercayai oleh jenama yang berkembang pesat dalam ekonomi yang berkembang pesat

เชื่อถือได้โดยแบรนด์ที่เติบโตเร็วที่สุดในเศรษฐกิจที่กำลังพัฒนาอย่างรวดเร็ว

Escolhida pelas empresas que mais crescem no mundo

Dipercayai oleh merek-merek dengan pertumbuhan tercepat di ekonomi yang berkembang dengan cepat

Confiado por las marcas de mayor crecimiento en economías de rápido desarrollo

موثوق به من قبل العلامات التجارية ذات النمو الأسرع في الاقتصادات النامية سريعًا

受到快速发展经济体中增长最快品牌的信任长最快品牌的信任

這些快速成長的品牌都信賴WATI

What can Wati help you with?

Support

Let AI handle common queries instantly, while your team focuses on complex issues. Combine automation with the human touch to reduce ticket volumes and support costs by up to 50%.

Book a free trial
Sales

Your sales reps can keep the personal touch & broadcast at scale. Managers get full visibility across multiple rep numbers through Wati’s Team Inbox

Book a free trial
Marketing

Use chatbots and automation to engage customers at scale. Share product catalogs, recover abandoned carts, and turn every interaction into a personalised WhatsApp conversation.

Book a free trial

Turn touchpoints from every channel into meaningful
WhatsApp conversations

Build your first-party audience. Engage both ready-to-buy prospects and on-the-fence browsers through real conversations, not just form fills.

wati for marketing

Loved by Customers, Backed by Experts

wati logo wati logo wati logo wati logo wati logo

Launch your chatbot quickly with pre-designed templates

Event registration bot

Drive event registrations on WhatsApp & increase your registration numbers significantly

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Industry

Education

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Metrics

Number of customer conversations

FAQ bot

Answer frequently asked questions automatically & reduce response times

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Industry

All Industries

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Metrics

Response time

Complete checkout flow on WhatsApp

Let users browse products, select them, collect address & make payment all on WhatsApp.

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Industry

Retail / eCommerce

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Metrics

Purchase, Revenue

Product discovery - with catalog

Showcase your best-selling products / services on WhatsApp

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Industry

All industries

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Metrics

Product selection, purchases

Out Of Office bot

Stay connected with your customers even during your non-working hours

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Industry

All Industries

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Metrics

Number of customer conversations

Upselling bot

Add this bot to specific landing pages. Drive more revenue by recommending products / services your customers are most likely to buy.

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Industry

Education, Healthcare, eCommerce, Retail, Services & more

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Metrics

Revenue, leads, purchase

Welcome bot

Greet visitors when they reach out & share product information without any manual intervention

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Industry

All Industries

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Metrics

Number of customer conversations

Data Collection bot

Collect first party data like name, email & more on WhatsApp & drive much higher submissions

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Industry

All industries

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Metrics

Form submissions

Feedback bot

Collect feedback after every class / service or on purchase of specific products & continue to improve your customer experience.

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Industry

Education, Retail, Services

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Metrics

Number of feedback received

Onboarding bot

Automate step-by-step onboarding journey to get people started without any hand-holding. Add videos, PDFs to keep users engaged.

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Industry

Tech, healthcare, education, real estate, services & more

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Metrics

Activated users

Appointment bot

Schedule appointments & send WhatsApp reminders for upcoming appointment to reduce no-shows

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Industry

Healthcare, education, real estate, services & more

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Metrics

Appointment booking, Appointment attendees, Revenue

Testimonial bot

Collect customer testimonials & feedback on WhatsApp & enjoy much higher submissions than email

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Industry
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Metrics

Testimonials / feedback collected

ACQUISITION

Build your audience and drive engagement

Cut acquisition costs by eliminating form drop-offs and capture verified phone numbers instead of unreliable form data.

Broadcast Campaigns
Click-to-WhatsApp Ads
WhatsApp Flows
Instagram DM Automation

Drive higher engagement than email & SMS

Reach thousands instantly with ready-to-use message templates across different languages.

CONVERSION

Complete your checkout within WhatsApp

Drive more sales by letting customers discover, select and buy products without ever leaving their WhatsApp conversation.

WhatsApp Payments
Guided Selling Chatbot
Smart Retargeting

Remove checkout friction or drop-offs

Process payments directly within WhatsApp conversations, eliminating the need to switch between apps.

Competitor chatbots vs Wati's chatbots

Features
  • Automate up to 200 steps
  • Interconnect multiple chatbots
  • Integrations & APIs
  • ❌ Few steps available
  • ❌ No
  • ❌ Limited
  • Yes
  • Yes
  • Yes, well-documented APIs

Competitor chatbots vs Wati's chatbots

Competitor
Chatbots
wati logo
Chatbots

    Competitor Chatbots

  • Automate up to 200 steps

    ❌ Few steps available
  • Interconnect multiple chatbots

    ❌ No
  • Integrations & APIs

    ❌ Limited

    Wati

  • Automate up to 200 steps

    ✓ Yes
  • Interconnect multiple chatbots

    ✓ Yes
  • Integrations & APIs

    ✓ Yes, well-documented APIs

WhatsApp Marketing that works for every business

Discover how businesses maximize revenue with WhatsApp, from lead generation to repeat sales.

Wati helps e-learning businesses maximize course enrollments, minimize drop-offs, and create a frictionless learning experience.

wati for marketing
wati for marketing

Get great features at a price that makes sense
Get great features at a price that makes sense
Get great features at a price that makes sense
Get great features at a price that makes sense
Recursos incríveis por um valor que cabe no seu bolso
Dapatkan fitur-fitur hebat dengan harga yang masuk akal
Obtén excelentes características a un precio razonable
以合理的价格获得出色的功能
獲得超值功能,價格合理
أفضل المزايا بسعرٍ تنافسي

Affordable pricing with zero setup fees.

Affordable pricing with zero setup fees

Affordable pricing with zero setup fees.

Affordable pricing with zero setup fees

Valores acessíveis e sem custos de implementação

Harga terjangkau tanpa biaya setup

Precios accesibles sin tarifas de configuración

价格实惠,无需设置费用

أسعار مناسبة

價格實惠,無設置費用

Pay-as-you-go plan

For Businesses who ONLY want to send bulk campaigns

*New * Sync your WhatsApp Business App with Wati to chat and send campaigns seamlessly, together.

Single User Plan

Pay ₹999 and get back ₹999 in credits (500 Messages: Valid for 3 months)

Flexible Top-Up: Add credits anytime

Self-service setup and support with docs, videos, and FAQs

Features: Includes complete analytics, Click to
WhatsApp ads, and a chatbot for bulk campaigns

₹999

One time fee, no recurring subscription

pay as you go

Up to ~25% off & free dedicated onboarding with annual subscription

Up to ~25% off & free dedicated onboarding with annual subscription

Up to ~25% off & free dedicated onboarding with annual subscription

Up to ~25% off & free dedicated onboarding with annual subscription

Até ~25% de desconto e integração dedicada gratuita na assinatura anual

Hasta un ~25% de descuento y onboarding dedicado gratuito con la suscripción anual

年付订阅可享最高约25%折扣,并提供免费专属上线服务

年度訂閱可享最高約25%折扣,並提供免費專屬上線服務

  • Growth

    Send WhatsApp messages to thousands of users in one click to improve reach

    month billed annually
    3 Users Included No additional users
    Additional charges apply for messages
    Per message charges vary for marketing, utility & authentication.
    Demo

    Key features

    Zero-fee WhatsApp setup: Get Official WhatsApp API, Blue Tick Verification help Omnichannel inbox: WhatsApp, FB, Instagram, QR code, widget, wa.me Standard promotions: Run multi-media campaigns, view open & read rates Acquire leads: Launch CTWA ads and capture leads on WhatsApp Team inbox staples: Assign, track, automate follow-ups, tag & report E-Commerce tools: WhatsApp Catalog, Shopify abandon cart & order templates 24x5 Email Support: in English and Portuguese, with basic SLA coverage
    Usage
    15k Broadcasts/month, Standard rates
    Charged based on WATI rate card
    1,000 Free Automation triggers/month 2 select Commerce/CRM integrations 10k API calls/mon, No Webhooks
  • popular

    Pro

    Set up automations, integrations and get powerful analytics to boost conversion

    month billed annually
    5 Users Included Additional Users @ $24/user/month
    Additional charges apply for messages
    Per message charges vary for marketing, utility & authentication.

    Everything in Growth, plus:

    Auto-qualify leads: Advanced chatbots, forms, integrations & IG automation Boost conversion: Smart retargeting, Carousel template & Catalog pay options Optimize Campaigns: CTWA source tags, click tracking & engagement insights AI Automation: Answer queries, collect information, send reminders & more Advanced team inbox: Teams, auto routing, and operator reports Drive Shopify sales: Campaign based on buyer data, Shopflo/Gokwik checkout 24x7 Email & Chat Support: Standard SLAs to support your operations
    Usage
    Unlimited Broadcasts, Standard rates
    Charged based on WATI rate card
    2,000 Free Automation triggers/month 5 integrations incl. Hubspot 200k API calls/mon, Limited Webhooks 250 Free AI Support Agent replies/mon
  • Business

    Unlock the full potential of WhatsApp with advanced workflows and expert support

    month billed annually
    5 Users Included Additional Users @ $69/user/month
    Additional charges apply for messages
    Per message charges vary for marketing, utility & authentication.

    Everything in Pro, plus:

    Scale effortlessly: Send 4k messages/min, get volume discounts & SMS fallback Beta Official Google Partner: Asia's only Google Ads to WhatsApp Provider Best-in-class ROI: Optimize CTWA ads, track conversion, use WhatsApp Pay API Run teams smoothly: Multiple WhatsApp numbers & round-robin chat assignment Dedicated Customer Success Manager for strategic recommendations Enhance privacy & compliance: Phone number masking, Roles & IP Whitelisting Priority 24x7 Email & Chat support, with access to paid TAM services
    Usage
    Unlimited Broadcasts, Volume discounts
    Charged based on WATI rate card
    5,000 Free Automation triggers/month Unlimited integrations incl. Salesforce 20M API calls/mon, Extensive Webhooks 1000 Free AI Support Agent replies/mon Blitz add-on: Send 12k messages/min
$ - Requires purchase of $4.99/month Shopify addon
$ - Requer a compra do complemento do Shopify por $4.99/mês
$ - Requiere la compra del complemento de Shopify por $4.99 al mes
  • Growth

    Send WhatsApp messages to thousands of users in one click to improve reach

    month billed monthly
    3 Users Included No additional users
    Additional charges apply for messages
    Per message charges vary for marketing, utility & authentication.
    Demo

    Key features

    Zero-fee WhatsApp setup: Get Official WhatsApp API, Blue Tick Verification help Omnichannel inbox: WhatsApp, FB, Instagram, QR code, widget, wa.me Standard promotions: Run multi-media campaigns, view open & read rates Acquire leads: Launch CTWA ads and capture leads on WhatsApp Team inbox staples: Assign, track, automate follow-ups, tag & report E-Commerce tools: WhatsApp Catalog, Shopify abandon cart & order templates 24x5 Email Support: in English and Portuguese, with basic SLA coverage
    Usage
    15k Broadcasts/month, Standard rates
    Charged based on WATI rate card
    1,000 Free Automation triggers/month 2 select Commerce/CRM integrations 10k API calls/mon, No Webhooks
  • popular

    Pro

    Set up automations, integrations and get powerful analytics to boost conversion

    month billed monthly
    5 Users Included Additional Users @ $24/user/month
    Additional charges apply for messages
    Per message charges vary for marketing, utility & authentication.

    Everything in Growth, plus:

    Auto-qualify leads: Advanced chatbots, forms, integrations & IG automation Boost conversion: Smart retargeting, Carousel template & Catalog pay options Optimize Campaigns: CTWA source tags, click tracking & engagement insights AI Automation: Answer queries, collect information, send reminders & more Advanced team inbox: Teams, auto routing, and operator reports Drive Shopify sales: Campaign based on buyer data, Shopflo/Gokwik checkout 24x7 Email & Chat Support: Standard SLAs to support your operations
    Usage
    Unlimited Broadcasts, Standard rates
    Charged based on WATI rate card
    2,000 Free Automation triggers/month 5 integrations incl. Hubspot 200k API calls/mon, Limited Webhooks 250 Free AI Support Agent replies/mon
  • Business

    Unlock the full potential of WhatsApp with advanced workflows and expert support

    month billed monthly
    5 Users Included Additional Users @ $69/user/month
    Additional charges apply for messages
    Per message charges vary for marketing, utility & authentication.

    Everything in Pro +

    Scale effortlessly: Send 4k messages/min, get volume discounts & SMS fallback Beta Official Google Partner: Asia's only Google Ads to WhatsApp Provider Best-in-class ROI: Optimize CTWA ads, track conversion, use WhatsApp Pay API Run teams smoothly: Multiple WhatsApp numbers & round-robin chat assignment Dedicated Customer Success Manager for strategic recommendations Enhance privacy & compliance: Phone number masking, Roles & IP Whitelisting Priority 24x7 Email & Chat support, with access to paid TAM services
    Usage
    Unlimited Broadcasts, Volume discounts
    Charged based on WATI rate card
    5,000 Free Automation triggers/month Unlimited integrations incl. Salesforce 20M API calls/mon, Extensive Webhooks 1000 Free AI Support Agent replies/mon Blitz add-on: Send 12k messages/min
$ - Requires purchase of $4.99/month Shopify addon
$ - Requer a compra do complemento do Shopify por $4.99/mês
$ - Requiere la compra del complemento de Shopify por $4.99 al mes
  • Growth

    Send WhatsApp messages to thousands of users in one click to improve reach

    month billed annually
    3 Users Included No additional users
    Additional charges apply for messages
    Per message charges vary for marketing, utility & authentication.
    Demo

    Key features

    Zero-fee WhatsApp setup: Get Official WhatsApp API, Blue Tick Verification help Omnichannel inbox: WhatsApp, FB, Instagram, QR code, widget, wa.me Standard promotions: Run multi-media campaigns, view open & read rates Acquire leads: Launch CTWA ads and capture leads on WhatsApp Team inbox staples: Assign, track, automate follow-ups, tag & report E-Commerce tools: WhatsApp Catalog, Shopify abandon cart & order templates 24x5 Email Support: in English and Portuguese, with basic SLA coverage
    Usage
    15k Broadcasts/month, Standard rates
    Charged based on WATI rate card
    1,000 Free Automation triggers/month 2 select Commerce/CRM integrations 10k API calls/mon, No Webhooks
  • popular

    Pro

    Set up automations, integrations and get powerful analytics to boost conversion

    month billed annually
    5 Users Included Additional Users @ $24/user/month
    Additional charges apply for messages
    Per message charges vary for marketing, utility & authentication.

    Everything in Growth, plus:

    Auto-qualify leads: Advanced chatbots, forms, integrations & IG automation Boost conversion: Smart retargeting, Carousel template & Catalog pay options Optimize Campaigns: CTWA source tags, click tracking & engagement insights AI Automation: Answer queries, collect information, send reminders & more Advanced team inbox: Teams, auto routing, and operator reports Drive Shopify sales: Campaign based on buyer data, Shopflo/Gokwik checkout 24x7 Email & Chat Support: Standard SLAs to support your operations
    Usage
    Unlimited Broadcasts, Standard rates
    Charged based on WATI rate card
    2,000 Free Automation triggers/month 5 integrations incl. Hubspot 200k API calls/mon, Limited Webhooks 250 Free AI Support Agent replies/mon
  • Business

    Unlock the full potential of WhatsApp with advanced workflows and expert support

    month billed annually
    5 Users Included Additional Users @ $69/user/month
    Additional charges apply for messages
    Per message charges vary for marketing, utility & authentication.

    Everything in Pro, plus:

    Scale effortlessly: Send 4k messages/min, get volume discounts & SMS fallback Beta Official Google Partner: Asia's only Google Ads to WhatsApp Provider Best-in-class ROI: Optimize CTWA ads, track conversion, use WhatsApp Pay API Run teams smoothly: Multiple WhatsApp numbers & round-robin chat assignment Dedicated Customer Success Manager for strategic recommendations Enhance privacy & compliance: Phone number masking, Roles & IP Whitelisting Priority 24x7 Email & Chat support, with access to paid TAM services
    Usage
    Unlimited Broadcasts, Volume discounts
    Charged based on WATI rate card
    5,000 Free Automation triggers/month Unlimited integrations incl. Salesforce 20M API calls/mon, Extensive Webhooks 1000 Free AI Support Agent replies/mon Blitz add-on: Send 12k messages/min
  • Growth

    Send WhatsApp messages to thousands of users in one click to improve reach

    month billed monthly
    3 Users Included No additional users
    Additional charges apply for messages
    Per message charges vary for marketing, utility & authentication.
    Demo

    Key features

    Zero-fee WhatsApp setup: Get Official WhatsApp API, Blue Tick Verification help Omnichannel inbox: WhatsApp, FB, Instagram, QR code, widget, wa.me Standard promotions: Run multi-media campaigns, view open & read rates Acquire leads: Launch CTWA ads and capture leads on WhatsApp Team inbox staples: Assign, track, automate follow-ups, tag & report E-Commerce tools: WhatsApp Catalog, Shopify abandon cart & order templates 24x5 Email Support: in English and Portuguese, with basic SLA coverage
    Usage
    15k Broadcasts/month, Standard rates
    Charged based on WATI rate card
    1,000 Free Automation triggers/month 2 select Commerce/CRM integrations 10k API calls/mon, No Webhooks
  • popular

    Pro

    Set up automations, integrations and get powerful analytics to boost conversion

    month billed monthly
    5 Users Included Additional Users @ $24/user/month
    Additional charges apply for messages
    Per message charges vary for marketing, utility & authentication.

    Everything in Growth, plus:

    Auto-qualify leads: Advanced chatbots, forms, integrations & IG automation Boost conversion: Smart retargeting, Carousel template & Catalog pay options Optimize Campaigns: CTWA source tags, click tracking & engagement insights AI Automation: Answer queries, collect information, send reminders & more Advanced team inbox: Teams, auto routing, and operator reports Drive Shopify sales: Campaign based on buyer data, Shopflo/Gokwik checkout 24x7 Email & Chat Support: Standard SLAs to support your operations
    Usage
    Unlimited Broadcasts, Standard rates
    Charged based on WATI rate card
    2,000 Free Automation triggers/month 5 integrations incl. Hubspot 200k API calls/mon, Limited Webhooks 250 Free AI Support Agent replies/mon
  • Business

    Unlock the full potential of WhatsApp with advanced workflows and expert support

    month billed monthly
    5 Users Included Additional Users @ $69/user/month
    Additional charges apply for messages
    Per message charges vary for marketing, utility & authentication.

    Everything in Pro +

    Scale effortlessly: Send 4k messages/min, get volume discounts & SMS fallback Beta Official Google Partner: Asia's only Google Ads to WhatsApp Provider Best-in-class ROI: Optimize CTWA ads, track conversion, use WhatsApp Pay API Run teams smoothly: Multiple WhatsApp numbers & round-robin chat assignment Dedicated Customer Success Manager for strategic recommendations Enhance privacy & compliance: Phone number masking, Roles & IP Whitelisting Priority 24x7 Email & Chat support, with access to paid TAM services
    Usage
    Unlimited Broadcasts, Volume discounts
    Charged based on WATI rate card
    5,000 Free Automation triggers/month Unlimited integrations incl. Salesforce 20M API calls/mon, Extensive Webhooks 1000 Free AI Support Agent replies/mon Blitz add-on: Send 12k messages/min
$ - Requires purchase of $4.99/month Shopify addon
$ - Requer a compra do complemento do Shopify por $4.99/mês
$ - Requiere la compra del complemento de Shopify por $4.99 al mes

Performance Marketers choose Wati to run better
Click-to-WhatsApp Ads

Wati enables marketers to capture verified leads instantly, nurture prospects at
zero additional cost, and drive measurable results

VERIFIED LEADS

Capture Verified Leads Without Forms,
Instantly

Turn ad clicks into qualified conversations with zero friction, eliminating drop-offs at every stage.

  • Automated Lead Qualification Deploy chatbots that qualify leads the moment they reach out, collecting key information through natural conversation.
  • Manage Lead Conversations Across Platforms Eliminate scattered lead management, bring
    conversations from Facebook, Instagram, and
    Google Click-to-Message ads into one unified
    WhatsApp inbox
Manage Lead Conversations Across Platforms
Performance Marketers choose Wati to run better

Guides to Help You Get More from WhatsApp

  • Blogs

    How to Build a Chat GPT AI Chatbot on WhatsApp (2025)

    OpenAI GPT-3, or ChatGPT, can provide you with an extraordinary virtual assistant. Moreover, it possesses the remarkable ability to comprehend and answer any natural language question with fluency and precision.

    Read more
  • Blogs

    How to Create A WhatsApp Chatbot in Just 5 Minutes! (2025)

    Are you searching for ways to improve your business or provide better customer support through WhatsApp Chatbot? You’re not alone. 82% of businesses utilizing AI-powered conversational marketing solutions report it as an effective asset for sales and marketing.

    Read more
  • Blogs

    How to add WhatsApp Chat Button to the Website? (2025)

    So, you’ve invested time and resources into creating a beautiful, informative website for your business. But something’s missing – your site excels at showcasing your products or services, yet it struggles to initiate meaningful conversations with potential customers.

    Read more
Get started with Wati today

Whether it's sending campaigns or solving queries, Wati keeps things simple.
Explore on your own or book a quick walkthrough with our team.