🚀 Get TikTok DMs and Ads in Wati Team Inbox and convert social engagement into revenue See TikTok on Wati🚀 TikTok DMs + Ads now in Team Inbox →

The #1 WhatsApp Integration for HubSpot

Manage WhatsApp conversations directly from HubSpot. Update contacts, track deals, and automate tasks – with real-time data flowing between both platforms

WhatsApp Automation

Your HubSpot + WhatsApp workflow is broken
(and it's costing you deals)

Agents chat blind

Agents chat blind

No deal history. No contact properties. No idea if this is a hot lead or dead opportunity. Context lives in HubSpot while conversations happen in WhatsApp.
Agents chat blind
Double data entry kills productivity
Double data entry kills productivity

Double data entry kills productivity

Update WhatsApp? Now update HubSpot. New contact? Create it twice. Deal stage changed? Log it manually. Your team wastes 2+ hours daily on duplicate work.
Conversations vanish, deals die

Conversations vanish, deals die

Critical WhatsApp discussions never reach HubSpot. Managers can't see activity. Follow-ups get forgotten. No conversation history for handoffs. Revenue leaks everywhere.
Conversations vanish, deals die
Campaign attribution is impossible
Campaign attribution is impossible

Campaign attribution is impossible

Marketing sends hundreds of leads to WhatsApp. Then what? No tracking. No conversion data. No idea which messages work. Your ROI is a black box.
Lead routing breaks completely

Lead routing breaks completely

HubSpot assigns leads based on your rules. WhatsApp ignores them entirely. Manual reassignment. Confused customers. Broken workflows across platforms.
Lead routing breaks completely

How Wati bridges the WhatsApp-HubSpot divide

See everything. Update anywhere. Stay synced.

See everything. Update anywhere. Stay synced.

View complete HubSpot contact records beside every WhatsApp chat. Update deal stages, contact properties, and notes from either platform. Changes sync instantly both ways. No double entry, no data gaps.
See everything. Update anywhere. Stay synced.
Every conversation tracked. Every follow-up scheduled.
Every conversation tracked. Every follow-up scheduled.

Every conversation tracked. Every follow-up scheduled.

All WhatsApp chats auto-log to HubSpot with AI summaries. Tasks created automatically from conversation promises. Your pipeline stays updated without manual work. Nothing falls through cracks.
Right lead. Right agent. Every time.

Right lead. Right agent. Every time.

HubSpot ownership rules apply to WhatsApp automatically. Leads route to assigned owners. Round-robin works across both platforms. New contacts follow your existing workflows.
Right lead. Right agent. Every time.
Prove WhatsApp ROI with unified reporting
Prove WhatsApp ROI with unified reporting

Prove WhatsApp ROI with unified reporting

Track which campaigns drive WhatsApp conversations. Measure conversion rates by channel. Build reports combining all touchpoints. Finally see your complete customer journey.

Ready to unify your WhatsApp and HubSpot workflow?

Loved by Customers, Backed by Experts

WATI review badgeWATI review badgeWATI review badgeWATI review badgeWATI review badge
WATI G2 badgeWATI G2 badgeWATI G2 badgeWATI G2 badge

Frequently Asked Questions.

Which Wati plans include the HubSpot integration?

The HubSpot integration is available on the Pro & Business plan. However, AI conversation summaries and automatic task creation are only available on the Business plan.

How long does setup actually take?

Setup takes less than 10 minutes. Simply connect your Wati account to HubSpot via the HubSpot App Marketplace, authorize permissions, and contact properties sync automatically.

Will this work with my existing HubSpot workflows and automation?

Yes, Wati integrates natively with HubSpot Workflows. You can trigger automated WhatsApp messages based on deal stage changes, form fills, or any custom contact property.

What happens to my existing HubSpot contacts?

Your existing HubSpot contacts are automatically matched by phone number when messages are sent or received, updating contact records in real time without creating duplicates.

Do I need HubSpot Professional or Enterprise?

Wati works with Starter, Professional, and Enterprise tiers of HubSpot CRM. Advanced Workflow automation actions require HubSpot Professional or Enterprise.

What if I need help with setup?

Wati provides 24/7 technical support, step-by-step onboarding documentation, and dedicated customer success support for team onboarding.