WhatsApp Business API 定價計算器 - 預估成本
即時計算 WhatsApp 訊息成本

什麼是 WhatsApp 對話?
當客戶率先聯繫時——無論是為了查詢、提問還是其他交流——這都會被歸類為用戶發起對話。
這些發生在企業於 24 小時服務視窗之外向客戶發送訊息時,通常用於更新、促銷或相關資訊。

WhatsApp 上的對話類型
Marketing
Send personalized promotions such as exclusive discounts, timely reminders, or abandoned cart messages to re-engage customers, encourage repeat purchases, and drive revenue growth, all while building stronger customer relationships.
Utility
Share essential updates like order confirmations, shipment tracking, billing reminders, and account status notifications to keep customers well-informed, reduce confusion, and enhance their overall experience with your brand.
Authentication
Provide secure account access through one-time passcodes or login verification messages, ensuring both the security and privacy of your users' accounts while fostering trust and confidence in your platform.
Service
Efficiently manage user-initiated support requests with free replies within a 24-hour window, delivering fast and reliable customer service that enhances satisfaction, loyalty, and overall user experience.
