ENI Networks - Wati.io
ENI Networks 如何透過 Wati 的 WhatsApp 自動化升級客戶支援

使用 Wati 之前
客戶溝通管道零散
ENI Networks 依賴多個管道,但手動管理 WhatsApp 使得客戶互動難以規模化,導致溝通不一致且缺乏效率。
工單解決效率低下
擁有 45,000 名客戶的 ENI Networks,手動處理支援請求導致問題解決速度延誤,進而影響客戶滿意度並加重客戶體驗團隊的負擔。
缺乏集中化的 WhatsApp 營運
WhatsApp 缺乏自動化功能,導致追蹤查詢與確保一致的客戶服務變得困難。
使用 Wati 之後
流暢的 WhatsApp 溝通
Wati 將 WhatsApp 互動集中化,讓客戶能夠透過單一官方號碼聯繫。此自動化工作流程提升了效率並縮短了回應時間。
24/7 自助式聊天機器人
WhatsApp 聊天機器人處理常見問題、付款、取消服務及疑難排解,並透過 API 驗證身分,減少真人介入的需求。
具規模化的客戶支援與銷售
Wati 的自動化讓 ENI Networks 能夠每個月管理數千次互動。
簡介
關於 ENI Networks
ENI Networks 是墨西哥領先的網際網路服務供應商,為住宅與企業客戶提供高速上網解決方案。公司成立近十年,在全國各地服務超過 45,000 名客戶,並設有 20 個辦公室支援營運。該公司專精於安全網際網路存取、電視串流服務以及企業網路解決方案。
身為一家處理龐大服務營運的公司,ENI Networks 每天會收到大量的客戶查詢。為了提升效率,他們尋求一個強大的溝通平台,以便在需要時保持人性化關懷的同時,簡化 WhatsApp 互動。

為什麼 ENI Networks 選擇 Wati
在評估了多種解決方案(包括 ManyChat、Twilio 和 Pressbot)後,ENI Networks 選擇了 Wati,原因如下:
- Specialization in WhatsApp: Unlike other platforms, Wati is designed specifically for WhatsApp business automation.
- Competitive Pricing: Wati offered a cost-effective solution with rich features.
- Ease of Use: The no-code chatbot builder made it easy for the team without technical expertise to deploy automation.
- Powerful API Integrations: ENI Networks seamlessly integrated Wati with internal databases, enabling real-time service verification, billing inquiries, and automated ticket routing
用 Wati 轉變客戶體驗
自動化客戶支援與工單系統
ENI Networks 實施了結構化的 WhatsApp 聊天機器人,每月處理數千筆查詢,包括:
- Service status verification: Customers can check if their internet service is active, suspended, or pending payment.
- Troubleshooting & issue reporting: Customers can report service disruptions, and the bot validates payment status before proceeding.
- Service cancellations: Users can initiate cancellation requests and receive automated guidance on the process.
自動付款提醒與催繳通知
ENI Networks 利用 Wati 的廣播功能進行高效的付款溝通:
- Monthly invoice reminders – Customers receive timely notifications about their upcoming payments.
- Payment due alerts – Automated messages ensure customers are aware of their pending dues.
- Service suspension warnings – Alerts notify users about potential service interruptions due to non-payment.
進階 API 整合與工作流程自動化
為了提升效率,ENI Networks 將 Wati 與多個內部系統進行整合:
- CRM & Payment Systems: The bot checks service status, outstanding balances, and payment history.
- Microsoft Teams Integration: When customers inquire about installation dates, the bot sends real-time updates to the internal infrastructure team through Microsoft Teams.
- PBX System Sync: Calls made to the call center can trigger WhatsApp messages with service details, ensuring a seamless cross-channel experience.
標準化溝通設計
ENI Networks 透過為 Wati 驅動的訊息制定統一策略,確保在客戶互動中維持一致且專業的品牌形象。
- Branded Messaging Templates: Visually appealing, standardized WhatsApp templates for payment reminders, alerts, troubleshooting, and promotions.
- Consistent Tone & Language: A style guide defines tone, structure, and formatting for clarity and professionalism.
- Integration with Workflows: Predefined responses enhance support efficiency.
- Multichannel Adaptation: Standardized messaging extends to email, social media, and app notifications, reinforcing brand trust.
成果
- 8 active bots handling customer interactions daily.
- 6,015 cases resolved in February, averaging 4,000 per month.
- Thousands of WhatsApp messages sent monthly for payment reminders and service updates.
- Service termination warnings significantly reduced non-payment-related cancellations.
- 4,000+ cases manually resolved by human agents in the last three months.
- Manual case resolutions have steadily improved, rising from 2,000+ in December to 2,500+ in January and nearly 4,000 in February.


「Wati 徹底改變了我們與客戶溝通的方式。透過自動化關鍵互動,我們顯著提升了效率、減輕了支援工作負擔,並提高了客戶滿意度。結合機器人與真人介入的能力,在有效處理特殊情況以及確保客戶在需要時能與真人對話方面至關重要。此外,WhatsApp 提醒和自動化服務查詢簡化了我們的營運,確保客戶隨時掌握所需資訊。」
ENI Networks 資訊長
結論
Wati 讓 ENI Networks 能夠簡化客戶支援、擴展 WhatsApp 互動並縮短回應時間,從而提高整體效率。自助式聊天機器人自動化了付款、疑難排解和取消等關鍵流程,顯著減少了真人客服的工作負擔,同時確保快速解決問題。透過將 Wati 與內部系統整合,ENI Networks 實現了即時服務驗證、自動化工單管理和主動式客戶互動,帶來更流暢的客戶體驗。
藉由雙帳號策略來更好地組織工作流程,以及利用廣播訊息發送付款提醒與服務更新,ENI Networks 最佳化了客戶互動與營運控制。Wati 專門的 WhatsApp 自動化被證明是一個具成本效益且不可或缺的解決方案,有助於公司在需要時保持人性化互動的同時提升服務品質。