WhatsApp Business API 价格计算器 - 预估成本
即刻计算 WhatsApp 消息成本

什么是 WhatsApp 会话?
当客户首先发起联系(无论是用于咨询、提问还是其他交流)时,这被归类为用户发起的会话。
当企业在 24 小时服务窗口之外向客户发送消息时(通常用于更新、促销或相关信息),就会产生此类会话。

WhatsApp 上的会话类型
Marketing
Send personalized promotions such as exclusive discounts, timely reminders, or abandoned cart messages to re-engage customers, encourage repeat purchases, and drive revenue growth, all while building stronger customer relationships.
Utility
Share essential updates like order confirmations, shipment tracking, billing reminders, and account status notifications to keep customers well-informed, reduce confusion, and enhance their overall experience with your brand.
Authentication
Provide secure account access through one-time passcodes or login verification messages, ensuring both the security and privacy of your users' accounts while fostering trust and confidence in your platform.
Service
Efficiently manage user-initiated support requests with free replies within a 24-hour window, delivering fast and reliable customer service that enhances satisfaction, loyalty, and overall user experience.
