The #1 WhatsApp
growth platform

From the first marketing touchpoint through the sales cycle to ongoing customer success,
Wati drives faster ROI with an easy-to-use, scalable AI-native platform.

Trusted by 16,000+ businesses worldwide
g24.6/5 on G2
Book a Demo Try for Free

Loved and trusted by
16,000+ businesses, across the globe

WhatsApp at the core.
Conversations everywhere.

Start with WhatsApp and naturally extend to every channel your customers love. Manage website chat, Instagram, Facebook, SMS, calls and other social channels from one unified inbox.

AI @ WATI

10X your performance with Wati AI

Let Wati AI handle work for you, so your teams can drive meaningful conversations that build relationships and revenue.

Qualify &
Convert Leads 24/7
10X your performance
10X your performance
10X your performance
Inbound Intelligence Agent

Build agents that qualify leads, uncover intent, and
close sales on chat - all in no time.

Build Agent
60% queries
answered instantly!
10X your performance
10X your performance
10X your performance
10X your performance
AI Support Agent

Train your AI support agent in minutes, and let it
deflect up to 60% of customer queries

Build Agent

Use conversations to fuel every point in the buyer journey and empower your teams

WATI FOR MARKETING

Acquire, engage, and qualify
leads with personalized
campaigns at scale

tickConvert every touchpoint, from links to offline interaction and to
ads, into meaningful conversations instantly

tickImprove attribution, easily retarget, and increase ROI with Meta and
Google ads that click to WhatsApp

tickAuto-magically engage your users and drive amazing post-
conversion workflows with AI-fueled, yet human-like, conversations

tickStay on top with powerful insights to improve your messaging,
campaign, and ad performance

4X LESS CACS
3X MORE ROI
85% HIGHER RESPONSE RATE
See it in Action
AD arrow CHAT arrow CHAT arrow CONVERT
wati for marketing
wati for marketing
wati for marketing
wati for marketing
ENGAGE arrow QUALIFY arrow ASSIGN arrow WIN
See Offer tag Follow-up scheduled tag View Catalog tag Rate Us tag Book Appointment tag
wati for sales
wati for sales
wati for sales Collecting qualification information before confirming meeting.
wati for sales Ticket routed to Keith by Aibo(bot) for demo scheduling.
Wati for Sales

Accelerate pipeline, increase
conversions, and shorten sales
cycles - all on chat

tickOne single workspace for all your sales reps to collaborate,
communicate, and convert leads

tickEnsure no sales-ready leads slip through the cracks with real-time,
instant qualification on your favorite messaging channel

tickManage high lead volume easily on WhatsApp; use Wati AI to
qualify leads and hand off the best-fit ones to your reps automatically

tickMonitor customer chats easily and ensure high high-quality
customer experience to avoid reputation risks

30% REDUCTION IN
SALES CYCLE
3X FASTER
RESPONSES
20% REVENUE
GROWTH
Chat with a Rep
Wati for Support

Delight customers and handle
questions at scale - Work in
perfect harmony with Wati AI

tickProvide instant, accurate answers grounded in your knowledge
base 24/7 and resolve most queries without human involvement

tickIntelligently route complex conversations to the right human agent
by setting advanced routing rules

tickCollaborate better with a unified Team Inbox for all messaging
platforms, with tags, contact attributes, history, and more

tickEnhance your support operations with data-driven insights on
response time, resolutions, and agent-wise performance

40% LESS
WORKLOAD
80% FAQS RESOLVED
BY AI
40% FASTER
RESOLUTIONS
Test AI Support
INQUIRY arrow RESPOND arrow ESCALATE arrow RESOLVE
wati for marketing
wati for marketing
wati for marketing
MULTILINGUAL CONTEXTUAL EMPATHETIC

Connect Wati with your
team’s existing stack

Connect your tools, connect your teams. With over 100 apps already available in
our directory, your team’s favourite tools are just a click away.

Empowering global leaders
with world-class
conversation infrastructure

10B

Messages Processed

99.9%

Historical Uptime

GDPR CCPA AICPA

Compliant

100+

Countries

High-growth teams rely on Wati to build lasting
customer relationships

Reduce Response Time from 3 Hours to 3 Seconds
Reduce Response Time from 3 Hours to 3 Seconds
With Wati, we can reply to customers with pricing within 3 seconds instead of 3 hours. When customers survey multiple suppliers, whoever responds faster has the best chance to close deals. This automation has been game-changing for our business.
Vincent Tong
Vincent Tong
Co-founder
Reduce Response Time by 97%
Reduce Response Time by 97%
Wati isn’t a software that we use, but a business partner that helps supercharge our care team’s productivity as they take care of each user’s experience with us. As we scale, and go global, Wati would be instrumental in helping us drive that growth over the coming years and help us reach to millions of users over WhatsApp.
rockethealth
Abhineet Kumar
Co-founder
Automated 30% of its Lead Funnel via WhatsApp
Automated 30% of its Lead Funnel via WhatsApp
The click tracking you added recently is a big win for us. We now know how many hot leads are generated from each campaign. It’s not just spray and pray anymore. Also, Wati’s delivery rates are much better than the region's top competitors.
dreamtime
Naman Tandon
Head of Product Marketing and Operations

Get great features at a price that makes sense
Get great features at a price that makes sense
Get great features at a price that makes sense
Get great features at a price that makes sense
Recursos incríveis por um valor que cabe no seu bolso
Dapatkan fitur-fitur hebat dengan harga yang masuk akal
Obtén excelentes características a un precio razonable
以合理的价格获得出色的功能
獲得超值功能，價格合理
أفضل المزايا بسعرٍ تنافسي

Affordable pricing with zero setup fees.

Affordable pricing with zero setup fees

Affordable pricing with zero setup fees.

Affordable pricing with zero setup fees

Valores acessíveis e sem custos de implementação

Harga terjangkau tanpa biaya setup

Precios accesibles sin tarifas de configuración

价格实惠，无需设置费用

أسعار مناسبة

價格實惠，無設置費用

Zero subscription, pay-as-you-go plan

For Businesses who ONLY want to send bulk campaigns

Cheapest plan if you send up to ~2,100 messages in 3 months.

*New * Sync your WhatsApp Business App with Wati to chat and send campaigns seamlessly, together.

Single User Plan

Pay ₹999 to get started & get ₹999 back as message credits

Use the ₹999 credits for sending out up to 500 messages

Top up credits as you need

Account validity: 3 months. Send messages regularly to extend validity.

Complete analytics for your bulk campaigns

Self-serve onboarding & support

Buy Now

₹999

One time fee, no recurring subscription

pay as you go

Up to ~25% off & free dedicated onboarding with annual subscription

Up to ~25% off & free dedicated onboarding with annual subscription

Up to ~25% off & free dedicated onboarding with annual subscription

Up to ~25% off & free dedicated onboarding with annual subscription

Até ~25% de desconto e integração dedicada gratuita na assinatura anual

Hasta un ~25% de descuento y onboarding dedicado gratuito con la suscripción anual

年付订阅可享最高约25%折扣，并提供免费专属上线服务

年度訂閱可享最高約25%折扣，並提供免費專屬上線服務

  • Growth

    Send WhatsApp messages to thousands of users in one click to improve reach

    month billed annually
    3 Users Included No additional users
    Additional charges apply for messages
    Per message charges vary for marketing, utility & authentication. ✕
    Select Plan
    Demo

    Key features

    Zero-fee WhatsApp setup: Get Official WhatsApp API, Blue Tick Verification help Omnichannel inbox: WhatsApp Messages, WhatsApp Business Calling, FB, Instagram, QR code, widget, wa.me Standard promotions: Run multi-media campaigns, view open & read rates Acquire leads: Launch CTWA ads and capture leads on WhatsApp Team inbox staples: Assign, track, automate follow-ups, tag & report E-Commerce tools: WhatsApp Catalog, Shopify abandon cart & order templates 24x5 Email Support: in English and Portuguese, with basic SLA coverage
    Usage
    15k Broadcasts/month, Standard rates
    Charged based on WATI rate card ✕
    1,000 Free Automation triggers/month 2 select Commerce/CRM integrations 10k API calls/mon, No Webhooks 250 Free AI Co-pilot credits/mon
    Select Plan
  • popular
    Best Value

    Pro

    Set up automations, integrations and get powerful analytics to boost conversion

    month billed annually
    5 Users Included Additional Users @ $24/user/month
    Additional charges apply for messages
    Per message charges vary for marketing, utility & authentication. ✕
    Select Plan

    Everything in Growth, plus:

    Auto-qualify leads: Advanced chatbots, forms, integrations & IG automation Boost conversion: Smart retargeting, Carousel template & Catalog pay options Optimize Campaigns: CTWA source tags, click tracking & engagement insights AI Automation: Answer queries, collect information, send reminders & more Advanced team inbox: Teams, auto routing, and operator reports Drive Shopify sales: Campaign based on buyer data, Shopflo/Gokwik checkout 24x7 Email & Chat Support: Standard SLAs to support your operations
    Usage
    Unlimited Broadcasts, Standard rates
    Charged based on WATI rate card ✕
    2,000 Free Automation triggers/month 5 integrations incl. Hubspot 200k API calls/mon, Limited Webhooks 500 Free AI Co-pilot credits/mon
    Select Plan

  • Business

    Unlock the full potential of WhatsApp with advanced workflows and expert support

    month billed annually
    5 Users Included Additional Users @ $69/user/month
    Additional charges apply for messages
    Per message charges vary for marketing, utility & authentication. ✕
    Select Plan

    Everything in Pro, plus:

    Scale effortlessly: Send 4k messages/min, get volume discounts & SMS fallback Beta Official Google Partner: Asia's only Google Ads to WhatsApp Provider Best-in-class ROI: Optimize CTWA ads, track conversion, use WhatsApp Pay API Run teams smoothly: Multiple WhatsApp numbers & round-robin chat assignment Dedicated Customer Success Manager for strategic recommendations Enhance privacy & compliance: Phone number masking, Roles & IP Whitelisting Priority 24x7 Email & Chat support, with access to paid TAM services
    Usage
    Unlimited Broadcasts, Volume discounts
    Charged based on WATI rate card ✕
    5,000 Free Automation triggers/month Unlimited integrations incl. Salesforce 20M API calls/mon, Extensive Webhooks 1500 Free AI Co-pilot credits/mon Blitz add-on: Send 12k messages/min
    Select Plan
$ - Requires purchase of $4.99/month Shopify addon
$ - Requer a compra do complemento do Shopify por $4.99/mês
$ - Requiere la compra del complemento de Shopify por $4.99 al mes

  • Growth

    Send WhatsApp messages to thousands of users in one click to improve reach

    month billed monthly
    3 Users Included No additional users
    Additional charges apply for messages
    Per message charges vary for marketing, utility & authentication. ✕
    Select Plan
    Demo

    Key features

    Zero-fee WhatsApp setup: Get Official WhatsApp API, Blue Tick Verification help Omnichannel inbox: WhatsApp Messages, WhatsApp Business Calling, FB, Instagram, QR code, widget, wa.me Standard promotions: Run multi-media campaigns, view open & read rates Acquire leads: Launch CTWA ads and capture leads on WhatsApp Team inbox staples: Assign, track, automate follow-ups, tag & report E-Commerce tools: WhatsApp Catalog, Shopify abandon cart & order templates 24x5 Email Support: in English and Portuguese, with basic SLA coverage
    Usage
    15k Broadcasts/month, Standard rates
    Charged based on WATI rate card ✕
    1,000 Free Automation triggers/month 2 select Commerce/CRM integrations 10k API calls/mon, No Webhooks 250 Free AI Co-pilot credits/mon
    Select Plan
  • popular
    Best Value

    Pro

    Set up automations, integrations and get powerful analytics to boost conversion

    month billed monthly
    5 Users Included Additional Users @ $24/user/month
    Additional charges apply for messages
    Per message charges vary for marketing, utility & authentication. ✕
    Select Plan

    Everything in Growth, plus:

    Auto-qualify leads: Advanced chatbots, forms, integrations & IG automation Boost conversion: Smart retargeting, Carousel template & Catalog pay options Optimize Campaigns: CTWA source tags, click tracking & engagement insights AI Automation: Answer queries, collect information, send reminders & more Advanced team inbox: Teams, auto routing, and operator reports Drive Shopify sales: Campaign based on buyer data, Shopflo/Gokwik checkout 24x7 Email & Chat Support: Standard SLAs to support your operations
    Usage
    Unlimited Broadcasts, Standard rates
    Charged based on WATI rate card ✕
    2,000 Free Automation triggers/month 5 integrations incl. Hubspot 200k API calls/mon, Limited Webhooks 500 Free AI Co-pilot credits/mon
    Select Plan

  • Business

    Unlock the full potential of WhatsApp with advanced workflows and expert support

    month billed monthly
    5 Users Included Additional Users @ $69/user/month
    Additional charges apply for messages
    Per message charges vary for marketing, utility & authentication. ✕
    Select Plan

    Everything in Pro +

    Scale effortlessly: Send 4k messages/min, get volume discounts & SMS fallback Beta Official Google Partner: Asia's only Google Ads to WhatsApp Provider Best-in-class ROI: Optimize CTWA ads, track conversion, use WhatsApp Pay API Run teams smoothly: Multiple WhatsApp numbers & round-robin chat assignment Dedicated Customer Success Manager for strategic recommendations Enhance privacy & compliance: Phone number masking, Roles & IP Whitelisting Priority 24x7 Email & Chat support, with access to paid TAM services
    Usage
    Unlimited Broadcasts, Volume discounts
    Charged based on WATI rate card ✕
    5,000 Free Automation triggers/month Unlimited integrations incl. Salesforce 20M API calls/mon, Extensive Webhooks 1500 Free AI Co-pilot credits/mon Blitz add-on: Send 12k messages/min
    Select Plan
$ - Requires purchase of $4.99/month Shopify addon
$ - Requer a compra do complemento do Shopify por $4.99/mês
$ - Requiere la compra del complemento de Shopify por $4.99 al mes

  • Growth

    Send WhatsApp messages to thousands of users in one click to improve reach

    month billed annually
    3 Users Included No additional users
    Additional charges apply for messages
    Per message charges vary for marketing, utility & authentication. ✕
    Select Plan
    Demo

    Key features

    Zero-fee WhatsApp setup: Get Official WhatsApp API, Blue Tick Verification help Omnichannel inbox: WhatsApp Messages, WhatsApp Business Calling, FB, Instagram, QR code, widget, wa.me Standard promotions: Run multi-media campaigns, view open & read rates Acquire leads: Launch CTWA ads and capture leads on WhatsApp Team inbox staples: Assign, track, automate follow-ups, tag & report E-Commerce tools: WhatsApp Catalog, Shopify abandon cart & order templates 24x5 Email Support: in English and Portuguese, with basic SLA coverage
    Usage
    15k Broadcasts/month, Standard rates
    Charged based on WATI rate card ✕
    1,000 Free Automation triggers/month 2 select Commerce/CRM integrations 10k API calls/mon, No Webhooks 250 Free AI Co-pilot credits/mon
    Select Plan
  • popular
    Best Value

    Pro

    Set up automations, integrations and get powerful analytics to boost conversion

    month billed annually
    5 Users Included Additional Users @ $24/user/month
    Additional charges apply for messages
    Per message charges vary for marketing, utility & authentication. ✕
    Select Plan

    Everything in Growth, plus:

    Auto-qualify leads: Advanced chatbots, forms, integrations & IG automation Boost conversion: Smart retargeting, Carousel template & Catalog pay options Optimize Campaigns: CTWA source tags, click tracking & engagement insights AI Automation: Answer queries, collect information, send reminders & more Advanced team inbox: Teams, auto routing, and operator reports Drive Shopify sales: Campaign based on buyer data, Shopflo/Gokwik checkout 24x7 Email & Chat Support: Standard SLAs to support your operations
    Usage
    Unlimited Broadcasts, Standard rates
    Charged based on WATI rate card ✕
    2,000 Free Automation triggers/month 5 integrations incl. Hubspot 200k API calls/mon, Limited Webhooks 500 Free AI Co-pilot credits/mon
    Select Plan

  • Business

    Unlock the full potential of WhatsApp with advanced workflows and expert support

    month billed annually
    5 Users Included Additional Users @ $69/user/month
    Additional charges apply for messages
    Per message charges vary for marketing, utility & authentication. ✕
    Select Plan

    Everything in Pro, plus:

    Scale effortlessly: Send 4k messages/min, get volume discounts & SMS fallback Beta Official Google Partner: Asia's only Google Ads to WhatsApp Provider Best-in-class ROI: Optimize CTWA ads, track conversion, use WhatsApp Pay API Run teams smoothly: Multiple WhatsApp numbers & round-robin chat assignment Dedicated Customer Success Manager for strategic recommendations Enhance privacy & compliance: Phone number masking, Roles & IP Whitelisting Priority 24x7 Email & Chat support, with access to paid TAM services
    Usage
    Unlimited Broadcasts, Volume discounts
    Charged based on WATI rate card ✕
    5,000 Free Automation triggers/month Unlimited integrations incl. Salesforce 20M API calls/mon, Extensive Webhooks 1500 Free AI Co-pilot credits/mon Blitz add-on: Send 12k messages/min
    Select Plan

  • Growth

    Send WhatsApp messages to thousands of users in one click to improve reach

    month billed monthly
    3 Users Included No additional users
    Additional charges apply for messages
    Per message charges vary for marketing, utility & authentication. ✕
    Select Plan
    Demo

    Key features

    Zero-fee WhatsApp setup: Get Official WhatsApp API, Blue Tick Verification help Omnichannel inbox: WhatsApp Messages, WhatsApp Business Calling, FB, Instagram, QR code, widget, wa.me Standard promotions: Run multi-media campaigns, view open & read rates Acquire leads: Launch CTWA ads and capture leads on WhatsApp Team inbox staples: Assign, track, automate follow-ups, tag & report E-Commerce tools: WhatsApp Catalog, Shopify abandon cart & order templates 24x5 Email Support: in English and Portuguese, with basic SLA coverage
    Usage
    15k Broadcasts/month, Standard rates
    Charged based on WATI rate card ✕
    1,000 Free Automation triggers/month 2 select Commerce/CRM integrations 10k API calls/mon, No Webhooks 250 Free AI Co-pilot credits/mon
    Select Plan
  • popular
    Best Value

    Pro

    Set up automations, integrations and get powerful analytics to boost conversion

    month billed monthly
    5 Users Included Additional Users @ $24/user/month
    Additional charges apply for messages
    Per message charges vary for marketing, utility & authentication. ✕
    Select Plan

    Everything in Growth, plus:

    Auto-qualify leads: Advanced chatbots, forms, integrations & IG automation Boost conversion: Smart retargeting, Carousel template & Catalog pay options Optimize Campaigns: CTWA source tags, click tracking & engagement insights AI Automation: Answer queries, collect information, send reminders & more Advanced team inbox: Teams, auto routing, and operator reports Drive Shopify sales: Campaign based on buyer data, Shopflo/Gokwik checkout 24x7 Email & Chat Support: Standard SLAs to support your operations
    Usage
    Unlimited Broadcasts, Standard rates
    Charged based on WATI rate card ✕
    2,000 Free Automation triggers/month 5 integrations incl. Hubspot 200k API calls/mon, Limited Webhooks 500 Free AI Co-pilot credits/mon
    Select Plan

  • Business

    Unlock the full potential of WhatsApp with advanced workflows and expert support

    month billed monthly
    5 Users Included Additional Users @ $69/user/month
    Additional charges apply for messages
    Per message charges vary for marketing, utility & authentication. ✕
    Select Plan

    Everything in Pro +

    Scale effortlessly: Send 4k messages/min, get volume discounts & SMS fallback Beta Official Google Partner: Asia's only Google Ads to WhatsApp Provider Best-in-class ROI: Optimize CTWA ads, track conversion, use WhatsApp Pay API Run teams smoothly: Multiple WhatsApp numbers & round-robin chat assignment Dedicated Customer Success Manager for strategic recommendations Enhance privacy & compliance: Phone number masking, Roles & IP Whitelisting Priority 24x7 Email & Chat support, with access to paid TAM services
    Usage
    Unlimited Broadcasts, Volume discounts
    Charged based on WATI rate card ✕
    5,000 Free Automation triggers/month Unlimited integrations incl. Salesforce 20M API calls/mon, Extensive Webhooks 1500 Free AI Co-pilot credits/mon Blitz add-on: Send 12k messages/min
    Select Plan
$ - Requires purchase of $4.99/month Shopify addon
$ - Requer a compra do complemento do Shopify por $4.99/mês
$ - Requiere la compra del complemento de Shopify por $4.99 al mes

Loved by Customers, Backed by Experts

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