Learn how to build WhatsApp multi-agent routing with MCP. Understand agent selection, webhooks, context handoffs, escalation, security, and A2A.
Rohan Chaturvedi
About Rohan
Rohan Chaturvedi is a Content Marketer at Wati, where he blends content strategy, storytelling, and distribution to help businesses get the most out of conversational marketing. His work spans blogs, product launches, and newsletters, always anchored in narrative clarity, strategic reach, and measurable impact. For Rohan, great content is less about adding noise and more about creating movement. That means sparking action, shifting perspectives, and driving growth. To get there, he focuses on building scalable content systems, collaborating closely with growth and product teams, and tying every piece of content to real outcomes.
Recent posts from Rohan
Learn how to use an MCP server for WhatsApp lead generation. Explore click-to-WhatsApp ads, AI agents, contact sync, templates, automation, and compliance.
Learn how to build a WhatsApp launch sequence with MCP, from contact segmentation and template approval to automated broadcasts, AI agent handoffs, and reporting.
This guide has 21 ready-to-copy Diwali wishes WhatsApp templates for e-commerce, retail, and services, plus the best send times
A Diwali WhatsApp campaign runs in 4 phases: teaser, early bird, peak rush, last-minute - mapped to the weeks before November 8. Here's what to send each week.
Creating click-to-WhatsApp ads takes 5 steps in Meta Ads Manager: objective, conversion location, budget, audience, and creative. Get the exact setup here.
Click-to-WhatsApp ads cost three things: ad spend, per-message fees, and platform fees. Get 2026 rates, a worked example, and ways to lower your bill.
WhatsApp advertising messages are Meta-approved promotional templates for offers and campaigns. Explore samples, rules, and CTWA best practices for 2026.
Click-to-WhatsApp ads turn Facebook and Instagram clicks into WhatsApp chats. Learn setup, tracking, and Meta's October 2026 pricing changes.
WhatsApp Coexistence lets you run the Business App and Business API on one number at once. Learn eligibility, setup steps, and what it costs in 2026.
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