AI Agent

Run WhatsApp campaigns directly from an AI chat interface with Wati MCP. Select contacts or segments, choose approved templates, review campaign details, confirm the send, and track delivery, read, and reply data without switching between multiple tools. The guide also covers WhatsApp opt-in requirements, the 24-hour messaging window, permissions, and safeguards for keeping AI-driven campaigns controlled.

Learn how to connect Wati MCP Server to Claude or ChatGPT using OAuth. Set up the right server, manage WhatsApp data, and build AI agents.

Use Wati MCP to support customers across languages by routing each contact to the right WhatsApp template variant. This guide covers template localization, language and locale mapping, MCP setup, testing, translation limits, and best practices for adapting tone, dates, currencies, and other details for different markets.

Sync Shopify orders with WhatsApp using MCP to automate order confirmations, shipping updates, and other customer notifications. This guide walks through the six-step setup, from Shopify webhooks and order data mapping to approved templates, message delivery, and duplicate-send prevention, with key security and compliance considerations along the way.

Build WhatsApp onboarding sequences that are easier to manage with MCP and AI agents. Wati MCP lets you create and update contacts, check segments, review conversations, select approved templates, and confirm sends through a conversational workflow. This guide walks you through the six-step process while covering opt-ins, WhatsApp messaging rules, automation, and when to use MCP versus Sequences and Drip Campaigns.

Learn how to connect Zoho CRM to WhatsApp with Wati MCP using webhooks, templates, automation, and AI agents for scalable customer messaging.

Learn how to set up WhatsApp e-commerce notifications with Wati MCP. Understand store events, templates, webhooks, opt-ins, and approval controls.

Learn how to build WhatsApp multi-agent routing with MCP. Understand agent selection, webhooks, context handoffs, escalation, security, and A2A.

Learn how to use an MCP server for WhatsApp lead generation. Explore click-to-WhatsApp ads, AI agents, contact sync, templates, automation, and compliance.

Learn how to build a WhatsApp launch sequence with MCP, from contact segmentation and template approval to automated broadcasts, AI agent handoffs, and reporting.

Keeping contact data accurate and deciding who belongs in a segment are two different jobs. This guide shows how Wati MCP lets Claude or ChatGPT search, update, and manage WhatsApp contacts, while Wati's segment engine handles who actually gets messaged. Covers contact attributes, custom segments, and the compliance checks to run before any customer-facing send.

Most WhatsApp marketers pick their next audience without checking what happened in the last campaign. Here's how to use campaign analytics and Wati MCP to build engaged, win-back, and at-risk segments that actually reflect recent behavior.