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Krithika M

About Krithika

Krithika M is a Content Marketing Expert with 6+ years of experience helping B2B SaaS brands grow through content that actually moves the needle. She specialises in content strategy, SEO and AI search optimisation, owning the full content lifecycle from ideation and execution through to performance optimisation, with a clear focus on organic lead generation and pipeline impact. Her work spans long-form writing, landing pages, pillar-cluster content architecture, and conversion-focused messaging across the buyer journey. She builds content systems that are optimised not just for traditional search, but for how people find answers today, through AI search surfaces and beyond. She tracks content back to revenue, not just traffic. For Krithika, good content isn't just well-written. It's well-placed, well-timed, and tied to something real.

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Krithika M

Recent posts from Krithika

  • Sync Shopify Orders to WhatsApp: A Practical MCP Setup Guide

    Sync Shopify orders with WhatsApp using MCP to automate order confirmations, shipping updates, and other customer notifications. This guide walks through the six-step setup, from Shopify webhooks and order data mapping to approved templates, message delivery, and duplicate-send prevention, with key security and compliance considerations along the way.

  • How to Run WhatsApp Campaigns from an AI Chat Interface in 2026

    Run WhatsApp campaigns directly from an AI chat interface with Wati MCP. Select contacts or segments, choose approved templates, review campaign details, confirm the send, and track delivery, read, and reply data without switching between multiple tools. The guide also covers WhatsApp opt-in requirements, the 24-hour messaging window, permissions, and safeguards for keeping AI-driven campaigns controlled.

  • How to Use MCP for WhatsApp Customer Onboarding Sequences with AI Agents

    Build WhatsApp onboarding sequences that are easier to manage with MCP and AI agents. Wati MCP lets you create and update contacts, check segments, review conversations, select approved templates, and confirm sends through a conversational workflow. This guide walks you through the six-step process while covering opt-ins, WhatsApp messaging rules, automation, and when to use MCP versus Sequences and Drip Campaigns.

  • Free AI Chat for WhatsApp: What's Really Free in 2026

    Looking for free AI chat for WhatsApp? The options range from Meta AI and ChatGPT to free-tier business chatbots, but each comes with different limits and restrictions. Here’s what’s genuinely free in 2026, what businesses can actually use, and where the costs start.

  • How Many MCP Servers Can Claude Connect To At Once?

    There’s no hard limit on how many MCP servers Claude can connect to, but practical limits emerge from startup time, context usage, and tool selection accuracy. Here’s what happens as you add more servers and when it makes sense to use lazy loading, disable unused servers, or consolidate connections through an MCP gateway.

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