How Pretty Ballerinas Israel accelerated
customer support with WATI

ABOUT

Pretty Ballerinas

Established as a shoe brand in February 2005, Pretty Ballerinas opened its first exclusive store in London in 2007.

Pretty Ballerinas Israel is a franchisee of a popular Spanish brand Pretty Ballerinas, which offers comfortable and trendy shoes to women in the 25+ age group all over the world.

THE GOAL OF

Pretty Ballerinas Israel

Handle hundreds of chats requests and queries during campaign days

For this, they were looking for an ideal platform to broadcast message campaigns. The brand also wanted a centralized support dashboard where all its agents can work together.
Pretty Ballerinas Israel also wanted to integrate a chatbot into their communication stream that could handle basic FAQs & general queries. That would have helped the agents in focusing on more complex queries.

pretty ballerinas israel 1

The solution using WATI

The brand no longer has to rely on just one customer support agent taking the brunt of the entire customer communication.

Thanks to the nature of the WhatsApp Business API that supports multiple logins and WATI’s mobile app (for Android and iOS) that takes customer support with your agent wherever they are, they can hire more customer support agents to handle more queries.

With WATI, Pretty Ballerinas Israel was able to reach out to its wider target audience by facilitating the WhatsApp broadcast option, allowing them to send personalized offers & updates to multiple contacts at once.

WATI helped Pretty Ballerinas Israel
to boost their support with

a dedicated team inbox for support agents

a centralized dashboard where all the agents can work together

WhatsApp chatbot for support automation

contact management & CRM integration.

All these advantages in turn helped Pretty Ballerinas Israel accomplish goals that seemed unreachable before applying WATI.

Pretty Ballerina’s success

The business managed to experience a dramatically increased response rate and an improved customer satisfaction rate since it was now able to share with them all the information that they wouldn’t be able to receive in any other way.

It no longer has to rely on just one customer support agent taking the brunt of the entire customer communication.

Thanks to the nature of the WhatsApp Business API that supports multiple logins and WATI’s mobile app (for Android and iOS) that takes customer support with your agent wherever they are, they can hire more customer support agents to handle more queries.

Be where your customers are

WATI is a comprehensive customer communication platform for WhatsApp. An official WhatsApp API partner, WATI enables sales, customer support and marketing teams to use a single platform to send bulk messages, broadcasts, template messages, build chatbots with a no-code builder and manage customer queries with a single team inbox.

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