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Rohan Chaturvedi

About Rohan

With 5+ years of experience, Rohan is a content marketer at Wati, where he blends content strategy, storytelling, and distribution to help businesses understand and adopt conversational marketing. His work spans product launches, feature releases, and long-form content, with a focus on WhatsApp marketing, automation, and emerging tools. He is especially drawn to the intersection of content and AI, exploring how editorial workflows can get faster and smarter without losing their voice.

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Recent posts from Rohan

7 Must-Try Diwali Drip Campaigns to Recover Carts and Re-Engage Festive Buyers
Diwali drip campaigns on WhatsApp recover abandoned carts, confirm COD orders, and re-engage festive buyers automatically. See 7 ready-to-use sequences.
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Wati MCP Server Setup: Claude and ChatGPT OAuth for WhatsApp Business
Learn how to connect Wati MCP Server to Claude or ChatGPT using OAuth. Set up the right server, manage WhatsApp data, and build AI agents.
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Wati Knows the Best Time to Send Your Diwali Campaigns. Are You Using It?
Plan your 2026 Diwali WhatsApp campaigns with the right send times, a three-part festive sequence, and practical B2B scheduling tips.
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Your WhatsApp Chatbot is Leaking Leads: How to Find and Fix the Exact Drop-Off Point
WhatsApp chatbot drop-off rate is the percentage of sessions that end before the flow finishes. Learn the formula, find the exact node losing contacts, and fix it with Wati Chatbot Analytics.
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Connect Zoho CRM to WhatsApp Using the Wati MCP Server (2026 Guide)
Learn how to connect Zoho CRM to WhatsApp with Wati MCP using webhooks, templates, automation, and AI agents for scalable customer messaging.
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MCP Server Setup for WhatsApp Ecommerce Notifications: A 2026 Guide
Learn how to set up WhatsApp e-commerce notifications with Wati MCP. Understand store events, templates, webhooks, opt-ins, and approval controls.
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The MCP Server Approach to WhatsApp Multi-Agent Routing in 2026
Learn how to build WhatsApp multi-agent routing with MCP. Understand agent selection, webhooks, context handoffs, escalation, security, and A2A.
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Building an MCP Workflow for Two-Way WhatsApp Conversations
Learn how to build a WhatsApp launch sequence with MCP, from contact segmentation and template approval to automated broadcasts, AI agent handoffs, and reporting.
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21 Ready-to-Copy Diwali Wishes That Sell: Turn Festive Greetings Into WhatsApp Sales
This guide has 21 ready-to-copy Diwali wishes WhatsApp templates for e-commerce, retail, and services, plus the best send times
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The 4-Week Diwali Marketing Campaign Playbook to 10X Conversions
A Diwali WhatsApp campaign runs in 4 phases: teaser, early bird, peak rush, last-minute - mapped to the weeks before November 8. Here's what to send each week.
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