Wati Instagram DM automation sends an auto-DM to every commenter on your posts or reels. Connect Instagram, build a flow, set the trigger, and test.
Rohan Chaturvedi
About Rohan
With 5+ years of experience, Rohan is a content marketer at Wati, where he blends content strategy, storytelling, and distribution to help businesses understand and adopt conversational marketing. His work spans product launches, feature releases, and long-form content, with a focus on WhatsApp marketing, automation, and emerging tools. He is especially drawn to the intersection of content and AI, exploring how editorial workflows can get faster and smarter without losing their voice.
Recent posts from Rohan
Customer segmentation for Black Friday means grouping contacts into VIP, at-risk, and win-back segments so each gets a message built for where they actually are.
Post-purchase messaging on WhatsApp cuts product returns and drives repeat purchases with automated drip sequences, product education, and AI support.
Comparing WhatsApp integration for Salesforce, HubSpot, and Zoho: setup requirements, plan costs, and which fits your sales team's size.
An AI agent calling Wati MCP hits the same Meta throughput and messaging tiers as any sender. Here's what those limits are and how to pace around them.
Can one MCP server switch between multiple WhatsApp Business accounts? Here's how Wati MCP does it, Meta's real account limits, and the risks to watch.
How does an AI agent hand off a WhatsApp chat to a human? See the tool calls, the 24-hour window rule, and the failure modes to design against.
WhatsApp opt-in widget Shopify tools let you capture visitor consent on-site, before checkout, so you can message shoppers who don't buy today.
WhatsApp campaign ROI is the revenue a campaign generates minus what it cost to run, not its read rate or click count. Here's how to measure it this Diwali.
A WhatsApp sales pipeline for Diwali tracks leads from first reply to closed sale using Lead Stage, Contact Owner, and a Kanban board in Wati's Team Inbox.
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